About us • Neoplanta


Neoplanta has been telling the true, genuine story of Vojvodina, which is as wast as its plains, as powerful as the Danube. It is a story that warms us in the winter days, while we sit gathered around the table full of delicious meals, with family and friends, that refreshes us like a summer breeze while we enjoy sitting in the garden under a blossoming fruit tree, which reminds us of our heritage and tradition on which we grew up and which we will teach our future generations, because we need to know who we are and where we are going. And this the story of how it all began, on large farms at the end of the 19th century...


The story of Neoplanta does not begin on large farms, but in the 18th century, when the city of Neoplanta - Novi Sad got its name. Novi Sad actually did not have its name for a long time, all the way until 1748, when by Decree of Empress Maria Theresa, Novi Sad was granted the status of a free city. In the document, the City was named Neoplanta, with the right to translate this name into all languages. Novi Sad got its name by translating the name Neoplanta into Serbian, and the company Neoplanta got its inspiration.


Etablishing of the industrial slaughterhouse “Venac” as a continuation of the tradition of meat production and processing in Novi Sad that dates back to the 19th century.


Venac with new industrial innovations and ideas is transformed to Neoplanta


Nelt Co recognizes the value of meat industry Neoplanta and becomes its majority owner.


Neoplanta launches its new brand Pipi and Gudi


Launching of the brand Patelina, created for enjoyment


Renovation of the entire production facility


Construction of a watertreatment plant.


The launch of unique combo package.